Homepage of Edinburgh Outdoors website

Challenge

To create a concept and design for a website to promote Edinburgh's parks in line with a concept generated by City of Edinburgh Council and developer James Baster through the Keep it Local initiative and NESTA (funding body) criteria.

Solution

We designed a skin that would promote Edinburgh's park life without over-shadowing user generated content. The colour palette was chosen to be accessible and let the photography sing. The illustration can be broken down to keep the look fresh and relevant according to the medium.

Outcome

Prototype, app and responsive version will now be tested and the hope is that the results will lead to further funding to develop the concept further.

Map of Edinburgh Outdoors website
Parks and Features Page in Edinburgh Outdoors website