Scottish Natural Heritage Motion Graphics Pilot

Challenge

To pilot the use of motion graphics to encourage stakeholder interest in Marine Protected Areas. To organise and bring together vast amounts of content from Scottish Natural Heritage.

Solution

We take visitors on a virtual swim through the waters of Loch Sunart. The journey is peppered with species status information, images and video to increase knowledge of an underwater world rarely seen.

Outcome

The pilot scored well in user testing which resulted in further funding to develop and roll out the concept across new Marine Protected Areas.

Scottish Natural Heritage Motion Graphics Pilot
Scottish Natural Heritage Motion Graphics Pilot
Scottish Natural Heritage Motion Graphics Pilot
Scottish Natural Heritage Motion Graphics Pilot
Scottish Natural Heritage Motion Graphics Pilot